Citizen Effect and Becky’s Fund Team Up for Second Annual Yoga Challenge

Washington, DC — This summer, Citizen Effect is launching its 2nd Annual Yoga Challenge and uniting the DC yoga community to benefit Becky’s Fund, a Washington, DC-based non-profit that focuses on domestic and dating violence education and awareness.

Everyone—from those trying yoga for the first time to experienced yogis—is encouraged to do #Yoga4Good. Participants will receive discounts from local yoga studios while joining together to raise $20,000 for Becky’s Fund. Those interested in doing #Yoga4Good can go to www.citizeneffect.org/yogachallenge to sign up. The official Challenge and studio benefits will start on August 1st and last through the end of the month, with top fundraisers receiving prizes at the end of the challenge. There will also be four (4) Yoga in the Park events, starting July 20th and occurring every other Wednesday through August. Currently underway is Citizen Effect’s “Show Us Your #Yoga4Good Pose” photo contest on Facebook. To participate, yoga lovers can take a picture of themselves doing a yoga pose while displaying the Yoga Challenge hashtag, #Yoga4Good, then post it to Citizen Effect’s “Show Us Your #Yoga4Good Pose” Facebook page. The person with the most “likes” on their photo will receive a 3-month supply of Vita Coco Coconut Water.

Yoga’s focus on healthy, happy living makes it the perfect fundraiser for the Becky’s Fund youth initiatives: “Becoming Your Own Heroine: Lessons in Self-Empowerment and Dating Violence” and the “Young Men’s Mentorship Program,” which educate DC/Metro area youth about dating and domestic violence.

Citizen Effect is a Washington, DC-based entrepreneurial 501©(3) nonprofit that provides citizens with the tools and support they need to complete a small but critical philanthropic project. Learn more at www.CitizenEffect.org.