Wednesday, July 27, 2011

Did You Know?

1.Coffee is the world's second most consumed beverage behind water.

2. Coffee shops make up the FASTEST GROWING part of the restaurant business, checking in with a 7% annual growth rate!

3. World coffee production is estimated at 110 - 120 million bags per year!

4. 14 billion espresso coffees are consumed each year in Italy, reaching over 200,000 coffee bars, and still growing!

5. Americans consume 400 million cups of coffee per day, or equivalent to 146,000,000,000 (146 Billion) cups of coffee per year; making the United States the LEADING CONSUMER of coffee in the world.

6. Japan ranks number 3 in the world for coffee consumption.

7. Coffee represents 75% of all the caffeine consumed in the United States.

8. Café Bars average sales of 230 cups a day

9. Coffee statistics show that among coffee drinkers the average consumption in the United States is 3.1 cups of coffee per day.

10. The average Espresso Drive-thru Business sells approximately 200-300 Cups of Espresso and Coffee Based Drinks per day.

Wednesday, July 20, 2011

Citizen Effect and Becky’s Fund Team Up for Second Annual Yoga Challenge

Washington, DC — This summer, Citizen Effect is launching its 2nd Annual Yoga Challenge and uniting the DC yoga community to benefit Becky’s Fund, a Washington, DC-based non-profit that focuses on domestic and dating violence education and awareness.

Everyone—from those trying yoga for the first time to experienced yogis—is encouraged to do #Yoga4Good. Participants will receive discounts from local yoga studios while joining together to raise $20,000 for Becky’s Fund. Those interested in doing #Yoga4Good can go to www.citizeneffect.org/yogachallenge to sign up. The official Challenge and studio benefits will start on August 1st and last through the end of the month, with top fundraisers receiving prizes at the end of the challenge. There will also be four (4) Yoga in the Park events, starting July 20th and occurring every other Wednesday through August. Currently underway is Citizen Effect’s “Show Us Your #Yoga4Good Pose” photo contest on Facebook. To participate, yoga lovers can take a picture of themselves doing a yoga pose while displaying the Yoga Challenge hashtag, #Yoga4Good, then post it to Citizen Effect’s “Show Us Your #Yoga4Good Pose” Facebook page. The person with the most “likes” on their photo will receive a 3-month supply of Vita Coco Coconut Water.

Yoga’s focus on healthy, happy living makes it the perfect fundraiser for the Becky’s Fund youth initiatives: “Becoming Your Own Heroine: Lessons in Self-Empowerment and Dating Violence” and the “Young Men’s Mentorship Program,” which educate DC/Metro area youth about dating and domestic violence.

Citizen Effect is a Washington, DC-based entrepreneurial 501©(3) nonprofit that provides citizens with the tools and support they need to complete a small but critical philanthropic project. Learn more at www.CitizenEffect.org.